Choosing the right ad strategy can make or break your campaign. Should you focus on local buyers around you or target international audiences abroad? At Holix Services, we help businesses win with both.
1. Understanding Your Buyer’s Journey
If your customers are nearby and ready to buy fast, local ads on Facebook and TikTok bring fast results. But if you’re selling digital products or real estate to the diaspora, international targeting is key.
2. When to Run Local Ads
Physical products with local delivery
Local services: fashion, food, tech
Vendors looking for walk-in or nearby online buyers
🡪 See how we do it on our Local Ads Page
3. When to Go International
Real estate for diaspora buyers
Forex, crypto, and digital tools
Telegram growth, high-ticket services
🡪 Explore International Ad Setup
4. Combined Approach (Best of Both Worlds)
You can split your ad strategy:
One ad targeting Lagos
Another targeting Nigerians in the UK or UAE
We help you manage both—from audience research to campaign management.
5. Real Example
A real estate agency we worked with closed 3 inquiries in 10 days by targeting Nigerians in Canada and the US. Same ad, different location—bigger ROI.
Final Thoughts
There’s no one-size-fits-all in digital marketing. Talk to us about your offer, and we’ll recommend the right audience and platform.
🡪 Contact us via WhatsApp or check out the Founder Profile to see who’s behind the strategy.
